It’s 1947 in Warwickshire, England. And this is Spencer Wilks. He’s the managing director of the Rover Company, and he has a dilemma. WWII has ended, and his fast and elegant Rovers just aren’t in demand. Spencer needs a stop gap, just to survive the crisis. This Maurice. He’s Spencer’s brother. He’s also the chief designer at Rover. But today he’s not working. He’s doing farm work on his land in Wales. He’s using his army surplus Willys Jeep, when it dawns on him: His farm work would be much easier if he had a cross between a tractor and a car; a utility 4-wheel-drive vehicle for farmers. Shortly after, he goes to the beach for vacation. He explains his idea to Spencer, by sketching in the sand. Little does he know that this sketch in the sand will soon launch a British SUV legend. This is the story of the Land Rover – an all-terrain vehicle that was intended for farmers, but would end up attracting the military, ER services, adventurers, and lasting almost 70 years.
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